With Amazon Prime attaining the largest OOH placement in Europe, in Istanbul Türkiye, our objective was to design an integrated design that expressed a multi benefit message for their customers to highlight not only their streaming service but also the delivery element of Amazon Prime in a highly populated market. 

Combining Amazon’s iconic delivery boxes with top performing shows in Türkiye, we uniquely combined the two lines of business to create something new for their iconic brand.

Through modelling the building in 3D we manipulated assets and proportions of our created design to look as though they stood inside the building itself whilst ensuring impactful visibility for not only the general viewer’s position standing in front of the building as well as the highly used and very busy main road.